Laundry Powder

 

Laundry is one of the quiet rituals that happens every week. Fresh sheets, clean towels and folded clothes help create a sense of comfort and care within the home.

Our Laundry Powder was created to be simple, effective and gentle on both clothing and everyday washing routines. Suitable for top loaders, front loaders and hand washing, it is made in New Zealand using plant and mineral-based ingredients.

Packaged in a reusable glass jar, it is designed to sit comfortably within the laundry rather than be hidden away.

Why We Made It

We wanted a laundry powder that felt considered, practical and uncomplicated.

The glass jar, refill approach and gentle formula reflected the values that shaped The Minimal in its early years: useful products, thoughtful materials and everyday objects designed to be used regularly and well.

About The Brand

The Minimal Co home care range was developed to offer practical household essentials that combine everyday usefulness with thoughtful design. Made in New Zealand, these products focus on simplicity, function and daily rituals within the home.